Ruth Stephensen

Creatively Squared CoFounder

Mastering TikTok Content Creation: A Comprehensive Guide for UGC Creators

Mastering TikTok Content Creation: A Comprehensive Guide for UGC Creators

Eager to transition into creating UGC style videos? This guide will help you decode creative briefs and turn them into TikTok gold!

5 ways creator-led production amplifies diversity, equity, and inclusion for brands

5 ways creator-led production amplifies diversity, equity, and inclusion for brands

Uncover five innovative ways this approach is reshaping DEI initiatives, and driving impactful, inclusive branding strategies

Managed Content Creation Platforms for Photographers – What are they and should you work with one?

Managed Content Creation Platforms for Photographers – What are they and should you work with one?

Want to spend less time invoicing and spend more time creating beautiful photos? Here's why you should work with a content creation platform

Top 10 mistakes brands are making on TikTok

Top 10 mistakes brands are making on TikTok

Avoid creating these common mistakes on TikTok to ensure the success of your brand's campaign on the platform

Innovative Marketer Interviews: Prachi Sharma from General Mills

Innovative Marketer Interviews: Prachi Sharma from General Mills

Discover how Prachi Sharma overcomes the challenges in her role as General Mills' brand marketer

Innovative Marketer Interviews: Claire Dominic from Friesland Campina

Innovative Marketer Interviews: Claire Dominic from Friesland Campina

We had a chat with Claire to learn about how she continues to innovate in her role as a marketer and customer experience expert

Discover how Fonterra Malaysia create their viral recipe videos for TikTok

Discover how Fonterra Malaysia create their viral recipe videos for TikTok

Discover how Fonterra are clocking up millions of TikTok impressions using a new creative partnership

Brand owned content strategies that will win customers on TikTok

Brand owned content strategies that will win customers on TikTok

Want to learn how to make the most of TikTok for your brand? These content strategies will help you win more customers attention

Innovative Marketer Interviews: Sumati Nagrath from Reckitt

Innovative Marketer Interviews: Sumati Nagrath from Reckitt

Learn how Sumati Nagrath continues to innovate to build communities, brands, and revenue as a marketer and customer experience expert

Inspiring Creator Series: Fanette Rickert from Frenchly Photography

Inspiring Creator Series: Fanette Rickert from Frenchly Photography

Get to know Fanette Rickert from Frenchly Photography and learn about her top tips in photography and how she stays inspired

Add depth and drama to your image with three imaginative editing techniques

Add depth and drama to your image with three imaginative editing techniques

Watch Joel Robison demonstrate some of his Photoshop techniques to add effect and enhance compositions in his images

Bring your customers even closer with native digital ad creation

Bring your customers even closer with native digital ad creation

Transform your existing photo and video assets into thumb-stopping designs and 6 to 15 second video ad creative

Streamline communications and provide feedback with asset and project ratings

Streamline communications and provide feedback with asset and project ratings

We've improved communications with features that let you give feedback on assets and rate your gallery from within the platform.

Innovative marketer Caitlin Partridge grows global  brands through localised digital content creation

Innovative marketer Caitlin Partridge grows global brands through localised digital content creation

Find out how a global marketing director at AB InBev uses agility and innovative ideas to scale global brands.

Inspiring Creator Series: Amanda Campeanu from Timbre Media House

Inspiring Creator Series: Amanda Campeanu from Timbre Media House

Get inspiration from Amanda Campeanu on how she became a highly successful brand photographer who now operates her own production house.

100+ of the best visual content creation apps to help boost your creativity

100+ of the best visual content creation apps to help boost your creativity

Want to be inspired, improve your creativity, or practise your art? We've gathered 100+ of the best apps to level up your skills.

Finding creative luxe in everyday simple pleasures

Finding creative luxe in everyday simple pleasures

Professional brand photographer Effie Gurmeza shares about her two rascally boys and her creative journey in photography.

Practicing the art of self-care through creative expression

Practicing the art of self-care through creative expression

Creativity has helped these inspiring creatives to express their feelings, overcome hardships, and improve their mental health.

How many photos and videos do you need to market your skincare brand on social media?

How many photos and videos do you need to market your skincare brand on social media?

Exactly how many photo and video assets do you really need to market your skincare brand? We tallied up the numbers for you!

Inspiring Creator Series: Anja Burgar from Use Your Noodles

Inspiring Creator Series: Anja Burgar from Use Your Noodles

Be inspired by how Anja Burgar from Use Your Noodles gets hands-on with food photography.

Keep an eye on the competition with a quick audit of a rival brand's visual content marketing tactics

Keep an eye on the competition with a quick audit of a rival brand's visual content marketing tactics

Stay on top of the competition by performing an audit of your competitor's visual content. Learn how to do an audit in this article.

12 ideas for inspiring food visuals that will satisfy your customers

12 ideas for inspiring food visuals that will satisfy your customers

Get inspired with these 12 creative concepts and thought starters when taking photos of food!

How Elayne's early interest in photography developed into a flourishing commercial career

How Elayne's early interest in photography developed into a flourishing commercial career

Read how this Devon-based snapper Elayne Barre began her career as a product photographer.

Must-know techniques that will help you take better photos of beer

Must-know techniques that will help you take better photos of beer

Succeed on your next beer shoot with these simple techniques that can make your beer look chilled and tempting.

Cheers to beer! 10 creative ideas for styling and photographing beer

Cheers to beer! 10 creative ideas for styling and photographing beer

Ready to get inspired for your next creative beer project? We've got you covered with some easy to action concepts.

A simple way to share completed galleries with colleagues or external parties

A simple way to share completed galleries with colleagues or external parties

Sharing of your brand assets from Creatively Squared has now been made easier with a simple email invitation and direct link.

How to turn your image sequence into a stop motion video

How to turn your image sequence into a stop motion video

Learn how to create pro-looking stop motion in Photoshop in four simple steps!

Create ready to post assets with in-platform image editing

Create ready to post assets with in-platform image editing

We've added a handy new editing feature to our galleries so you can take your assets from platform to post in one simple export!

How Naomi McPhail is building Sunsilk's global bank of digital-first content

How Naomi McPhail is building Sunsilk's global bank of digital-first content

Find out how Naomi is working through the challenges of creating content to keep Sunsilk in front-of-mind for global digital audiences

10 creators on Tiktok sharing epic photo hacks and behind the scenes footage

10 creators on Tiktok sharing epic photo hacks and behind the scenes footage

We share 10 of the biggest & upcoming TikTok photography influencers & creators to watch. Discover the full article

9 YouTube channels that will help you become a better photographer

9 YouTube channels that will help you become a better photographer

We asked hundreds of visual creators from our community to share their favourite channels and here are their top 9 picks

8 lessons retail brands can learn from direct-to-consumer marketing

8 lessons retail brands can learn from direct-to-consumer marketing

Find out how retail brands can use methods from DTC marketers to accelerate growth and build loyal relationships with their customers

15 of the most inspiring food photographers to follow in 2021

15 of the most inspiring food photographers to follow in 2021

We asked our creative community to tell us their favourite must-follow food photographers on Instagram, find out who's on our list!

Create a flawless foundation splash to photograph beauty products like a pro

Create a flawless foundation splash to photograph beauty products like a pro

How do commercial photographers get that creamy looking texture without emptying 45 bottles of foundation? Read our tutorial to find out

Top visual trends connecting toddler nutrition brands with parents

Top visual trends connecting toddler nutrition brands with parents

Brands that wish to connect with parents must be able to visually communicate how they help a child's growth, development and learning

Welcoming Ships, our new Head of Product

Welcoming Ships, our new Head of Product

We had a chat to Shipra to find out what inspires her, how she enjoys time off and what she is looking forward to most in her new role

6 vitamin & wellness brands supplementing their socials with stunning product visuals

6 vitamin & wellness brands supplementing their socials with stunning product visuals

Check out our list of brands that are best in class when it comes to creating engaging and stylish product photos for their customers

We analysed the visuals of top skincare brands - here's what content performs best in 2021

We analysed the visuals of top skincare brands - here's what content performs best in 2021

What types of photo and video content performs best online? We took a visual deep dive into 2700 posts on Instagram to find out!

Living Props: Most photogenic plants to style and create with

Living Props: Most photogenic plants to style and create with

We've rounded up our fave plants to photograph. Find out our fave living props to add a pop of colour and interesting detail to your images

Blazenka's photography hobby evolves from landscapes to lipsticks

Blazenka's photography hobby evolves from landscapes to lipsticks

After discovering photography as a hobby Blazenka worked hard to expand her skillset and now shoots eye-catching content for brands

Top 12 moments to capture movement in your food photography

Top 12 moments to capture movement in your food photography

Find out how to weave a truly immersive food story from sourcing your fresh ingredients through to photographing the final plating

What do you need to set up a home photography studio? 4 top creators share their space

What do you need to set up a home photography studio? 4 top creators share their space

We asked top content creators from the Creatively Squared community to take us behind the scenes to see where the creative magic happens

Top 6 ways to creatively frame your photography subject

Top 6 ways to creatively frame your photography subject

Want to make a product the hero of your shot? Check out these creative framing techniques to draw your viewers eye right to your subject.

The future of marketing is community

The future of marketing is community

Due to changing customer behaviour and brand practices, community building and social networking are more important than ever

Sunlight to shadows: A beginners guide to natural light photography

Sunlight to shadows: A beginners guide to natural light photography

The number one thing you can do to improve your photography right now is to understand how to utilise and manipulate light.

Picture perfect produce: Tips for creating with fresh fruit and vegetables

Picture perfect produce: Tips for creating with fresh fruit and vegetables

Photographing produce and perishable items can be challenging and often requires a more efficient photoshoot to capture them at their best

Invite movement to your cocktail photo with an animated garnish

Invite movement to your cocktail photo with an animated garnish

Learn how to add dynamic movement to your photo with this simple rotating effect in Photoshop timeline animation.

Top 10 in-situ lifestyle shot ideas for photographing beauty products

Top 10 in-situ lifestyle shot ideas for photographing beauty products

When working with beauty brands or photographing your fave items it’s handy to have an arsenal of go-to shots that you know look great.

Yes way Rosé! Your ultimate guide to styling inspirational wine photos

Yes way Rosé! Your ultimate guide to styling inspirational wine photos

If you are looking for ideas for your next rosé shoot this blog will leave you brimming with ideas - and perhaps a glass of wine in hand!

5 creative ways to add interesting shadow effects to your images

5 creative ways to add interesting shadow effects to your images

Using shadows creatively can enhance the aesthetic, help build the narrative and add intrigue, mood and depth to your photo.

Overcoming the three biggest challenges marketers are facing in 2020

Overcoming the three biggest challenges marketers are facing in 2020

There are many opportunities for brands and marketers to adapt to changing business needs and prepare for a positive future.

Overcoming creative challenges with courage and confidence

Overcoming creative challenges with courage and confidence

Creatively Squared content creator Joe boldly pursues getting the perfect shot and isn't afraid to ask for help - or permission!

How to create animated images using simple video overlays

How to create animated images using simple video overlays

The simplest way to bring an animated cinemagraph type effect to your photo right is by adding video overlays right from your smartphone

Flatlay and get paid: 7 ways to make money from your Instagram photography addiction

Flatlay and get paid: 7 ways to make money from your Instagram photography addiction

It's time to turn your favourite creative hobby into some serious pocket money with our list of top ways you can flatlay and get paid!

How to edit your photos like Instagram's elite and make your colours pop!

How to edit your photos like Instagram's elite and make your colours pop!

Find out how to get the look of this popular photo editing trend on Instagram in your photos

Step by step guide to brightening photos with Lightroom for mobile

Step by step guide to brightening photos with Lightroom for mobile

The simplest and most effective way to get perfect whites and edit the overall brightness and tones from your smartphone

10 of the best photography backdrops for your home studio

10 of the best photography backdrops for your home studio

This list of cheap, compact backdrops can have a big impact on the look of your photo and help set the perfect scene.

Changing the backdrop of your image with this easy smartphone edit

Changing the backdrop of your image with this easy smartphone edit

Here's how to infinitely increase the number of backdrops you have for your images by superimposing new colours and textures in your edit

Using overlays to add artistic shadows to your image with Photoshop Mix

Using overlays to add artistic shadows to your image with Photoshop Mix

We’ve found a simple way to add artistic shadow effects using Photoshop Mix and it only takes a few minutes to do right from your phone

Let’s get lit! 9 awesome tools to add glitter, sparkle and shine to your photos

Let’s get lit! 9 awesome tools to add glitter, sparkle and shine to your photos

We have road tested the best apps to add popular lighting effects like lens flares, bokeh and sparkles to your photos

Keeping it real: How to connect with your customers through social media

Keeping it real: How to connect with your customers through social media

Here are our top eight ways you can connect with your online audience through social media and keep your customers happy

Regram rules: Is it ok for brands to repost content on Instagram?

Regram rules: Is it ok for brands to repost content on Instagram?

When it comes to sharing content that isn’t your own on Instagram, all businesses need to know how to regram and what isn't acceptable

Top 8 free desktop tools every Instagram marketer should use

Top 8 free desktop tools every Instagram marketer should use

We have compiled a list of the best free desktop apps for streamlining your Instagram marketing and getting the best out of this platform

Top 5 free apps for curating the perfect Instagram feed

Top 5 free apps for curating the perfect Instagram feed

We've rounded up our top free apps for visually planning an eye-catching Instagram grid

Top 5 apps to animate and bring your Instagram stories to life

Top 5 apps to animate and bring your Instagram stories to life

We've listed 5 apps to animate and bring your Instagram stories to life, to help you create captivating stories and stand out

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