Visual stories of daily life across India for Google’s annual Year in Search report

Brand Objective

Google wanted to create a series of locally produced images for their annual Year in Search report for India.

Creative Brief

Images showing local Indian people using technology and engaging in specific lifestyle touch points such as food, beauty, fitness and automotive.


Creatively Squared engaged 10 content creators from different regions of India to produce 100 images for Google’s report. The resulting images were a vibrant snapshot of life in India depicting a range of demographics.

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