Paid social creative · Meta & TikTok
The paid social creative system for brand growth.
Media buys the opportunity to see your ads. Creative determines your outcomes.
Social first strategy, native ad production and data driven optimisation to maximise the brand outcomes from your Meta and TikTok spend. Our social advertising experts lead your account and make the judgement calls, with the Creatively Squared AI platform enabling efficiency at scale.
How it works
01
Social first strategy
A category entry point portfolio. Diverse ads, each built for a different part of your total market, working together.
02
Native production
10,000+ creators in 80+ markets shoot to our strategy and your brand codes. Every ad is scored before it runs.
Pretesting
97%Excellent
Brand impact100%
Creative quality95%
Safety & compliance86%
03
Data driven optimisation
Every ad is read weekly against your outcome. Winners keep budget, promising ads are remixed, tired ads are replaced.
Brand ads made for socialSee examples →
Results
Results·Brand films vs our ads, equal spend
Same spend, four times as many people stopped to watch.
Live campaign totals, both sides scaled to £20,070. Meta, 4 May to 28 Jun 2026.
Efficiency·Brand impact per media £
Every media pound bought 1.6 times the proven brand impact.
Lift per full view (independent study, n=6,724) × full views per £, vs the brand films. Illustrative.
Efficiency·Cost per 1,000 full views
Every wave, each full view cost less than the brand films.
Spend ÷ 100% views × 1,000, per wave. Brand films vs our ads in the same ad sets.
Improve the effectiveness of your Meta & TikTok advertising.